Online Booking and Calendar
Clients book 24/7 from your website, Instagram or Google profile. Salonist adds a room calendar, a waitlist and package booking for spas. Square books appointments and gives every staff member a calendar.
Square Appointments prices its plans per location and improves your card rate as the plan goes up. A second site costs another $49 or $149 a month.
Salonist charges one flat plan price, includes every location and leaves the card rate to you, so processing is a negotiation rather than a plan upgrade.
A year of the gap 2.6% against 2.4% on $30,000 a month
Salonist does not set your card rate. You connect the gateway you already use, so the rate is whatever you have negotiated.

| Feature | Salonist | Square Appointments |
|---|

Square prices per location and builds the card rate into the plan. Salonist charges one flat price and leaves processing to you.
Plan prices are per location. The card rate improves as the plan goes up.
| Plan or fee | Amount |
|---|---|
| Free | $0 |
| Plus, per location | $49 a month |
| Premium, per location | $149 a month |
| In person, Free plan | 2.6% + 15¢ |
| In person, Plus | 2.5% + 15¢ |
| In person, Premium | 2.4% + 15¢ |
| Online, Free and Plus | 3.3% + 30¢ |
| Online, Premium | 2.9% + 30¢ |
| Keyed or card on file | 3.5% + 15¢ |
| Text marketing | Paid plans only |
Gift card loads cost 2.5% on the lower plans. Hardware is bought separately.
One flat plan price with unlimited staff. Printed on the pricing page, no quote needed.
| Plan or fee | Amount |
|---|---|
| Free marketplace listing | $0 |
| Essential | $59 a month |
| Advance | $109 a month |
| Expert | $179 a month |
| Extra staff | $0, unlimited |
| Extra location | Included on paid plans |
| Free trial | 7 days, no card |
| New marketplace client | 15% of the first visit, once |
Every paid plan includes unlimited staff, every location and free data import. See the full Salonist pricing page.
Square is a payments company with booking attached. Salonist is salon software with payments attached, and the daily jobs show the difference.
Clients book 24/7 from your website, Instagram or Google profile. Salonist adds a room calendar, a waitlist and package booking for spas. Square books appointments and gives every staff member a calendar.
Ring up services and products on one ticket, take tips and print or email the receipt at the till, and sell online through the built in store. Square runs a strong till, though the card rate is tied to the plan you pick.
Commission splits, tips, timesheets and login permissions all sit in one staff screen, with no charge for extra people. On Square, commissions and timesheets sit across separate products and paid tiers.
Inventory management covers barcodes, purchase orders, warehouse stock and low stock alerts, so retail stops leaking margin. Square tracks stock at a simpler level for services businesses.
Run SMS, email and WhatsApp campaigns from the same place as your calendar including birthday offers and rebooking reminders. Square keeps text marketing on its paid plans and charges per message beyond the bundle.
Memberships, reward points and gift cards work at the till and online, which keeps regulars coming back. Square sells loyalty as a separate subscription.
Salonist is a multi location system. Run every branch from one account, switch between them in a click and compare them in one report, with every location included on paid plans. Square charges $49 or $149 a month for each extra location.
Consent forms, before and after photos and client documents sit with the visit history on the client record. Square offers basic intake forms.

Salonist runs in 60+ countries with 13 languages, right to left Arabic and local payment gateways. WhatsApp campaigns sit on the Advance plan, so reminders and offers reach clients on the app they actually open.
Prices taken from the Square Appointments pricing page.
See Salonist for hair salons, nail salons, spas, barber shops.
Looking at more than one tool? See Salonist vs Vagaro, plus Salonist vs Acuity and Salonist vs GlossGenius on the compare hub.
Book a 20 minute demo and we will walk through your own numbers.
A product expert walks through Salonist with you in 20 minutes.
We import your clients, services and appointment history for free.
Every staff member is included, so nobody is left off the calendar.
Share your booking link and start taking appointments the same week.

Still deciding? These are the questions salon owners ask us most.
Salon tools in the plan, every location included and your own card rate.

Integrations
More than 40 integrations, live today — including the payment rails most salon software skips: Tap, Tabby, Tamara, Ziina, Network Payments and UPayments.
Free trial
Seven days with your own clients, your own services and your own team in it. If it doesn’t fit the way your salon runs, walk away and take your data with you.
Client booking app
Rebooking, cancellations and reminders happen in the app, so your team stops fielding calls mid-blow-dry. On Expert, it ships under your own salon’s name and icon.
Scan to see what your clients see
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